by Erika Montgomery | Feb 17, 2011 | Blogging Tips, Digital Marketing, Marketing, Public Relations
As we often say, maintaining a blog for your business is a great way to establish yourself as an expert in your field, help visitors to your site get to “know you” a bit before potentially working with you, and increase your website’s SEO. Blogs have come a long way...
by Erika Montgomery | Feb 10, 2011 | Marketing, Public Relations, Social Media
From Twitter, Press Releases and PR Teams to newsworthiness and happiness, these 5 articles will provide thoughts and insight into the world of PR and Marketing. 10 reasons NOT to be on Twitter http://ow.ly/3S7ev – Twitter has its good points, but just because...
by Erika Montgomery | Feb 1, 2011 | Marketing, Public Relations, Social Media
Have you heard of Quora? One of the newer social media sites, Quora is a collection of questions and answers created, edited, and organized by everyone who uses it. The main goal is to be the best possible resource for someone who wants to know about each question....
by Erika Montgomery | Jan 25, 2011 | Blogging Tips, Business Tips, Digital Marketing, Marketing, Public Relations, Social Media
For those of you managing your own marketing and PR, here are five helpful articles that will help you improve your business: Why you should never, ever use two spaces after a period http://ow.ly/3Jxi3 – Slate’s take on whether or not you should type two...
by Erika Montgomery | Jan 13, 2011 | Marketing, Public Relations
A lot of companies like to use e-newsletters to communicate with their current, former and potential clients. In addition to being better for the environment than a hard newsletter (less paper to print out), it is usually much more cost-effective and better at driving...
by Erika Montgomery | Jan 11, 2011 | Digital Marketing, Marketing, Public Relations
Securing media coverage takes time. A lot of consumers think getting coverage is just a matter of calling up a journalist, but in reality it takes a lot more work behind-the-scenes to be ready to contact the media. Journalists are busy people. They have constant...
