by Erika Montgomery | Nov 4, 2010 | Business Tips, Marketing, News, Public Relations, Three Girls Media
I was recently helping Three Girls client, Life by Travel, craft a new marketing tagline to go with their new logo. They asked what attributes make for a good message, and I realized that a lot of people probably don’t consider the fundamentals when crafting...
by Erika Montgomery | Nov 2, 2010 | Blogging Tips, Digital Marketing, Marketing, Public Relations, Social Media
Here are five helpful articles for business owners and entrepreneurs doing their own marketing and PR: 5 Tips for Effective Web Writing http://ow.ly/2ZatH – These handy tips from Final Draft Communications will help make your web content even stronger. 4 Ways to...
by Erika Montgomery | Oct 26, 2010 | Marketing, Public Relations
For those of you that don’t know, I row. Yes, I’m one of those crazy people that chooses to wake up at 4:30am to row around a lake at near-freezing temperatures. Although it’s certainly not everyone’s cup of tea, there are a few valuable marketing lessons you can...
by Erika Montgomery | Oct 21, 2010 | Marketing, Public Relations
As we’ve mentioned before, working with journalists isn’t difficult – although there are a few things to keep in mind. Here are 9 Dos and Don’ts for working with the media. Do: Say please and thank you – Being polite and keeping a friendly tone can go a long...
by Erika Montgomery | Oct 19, 2010 | Blogging Tips, Digital Marketing, Marketing, Public Relations, Social Media
Here are five helpful articles for business owners and entrepreneurs doing their own marketing and PR: 30 Smart Time Management Tips and Tricks – http://ow.ly/2W5Uy. These 30 tips and tricks are designed to help the busy business owner / entreprenuer organize...
by Erika Montgomery | Oct 7, 2010 | Marketing, Public Relations
A lot of small businesses don’t have the budget to hire a professional firm to create collateral for them. Fortunately, there are 5 do-it-yourself collateral tips you can use to make sure your company’s collateral is presenting your business in a positive light:...