by Erika Montgomery | Sep 16, 2010 | Media Coverage, Public Relations, Social Media
When talking to business owners about their dream media outlets, they almost always mention a major magazine (usually O, The Oprah Magazine). While a placement in a major publication like O can be beneficial, a lot of clients don’t realize the true benefits of...
by Erika Montgomery | Sep 7, 2010 | Blogging Tips, Digital Marketing, Marketing, Public Relations, Social Media
Here’s another round-up of five must-read marketing articles from around the web. Keep reading for three fun bonus articles, too! Twitter 101: The 4 Tenets of Building A Twitter Following http://bit.ly/clLRLF – It takes a long time to build up a solid Twitter...
by Erika Montgomery | Aug 31, 2010 | Marketing, Public Relations, Social Media
Our own Erika Taylor Montgomery was featured on the Pro & Content podcast this week! She shared her insights regarding how social media has changed PR and her opinions on the “traditional press release.” Tune in here:...
by Erika Montgomery | Aug 24, 2010 | Marketing, Public Relations, Social Media
There’s a lot of great content out there. Here are 5 fun articles from around the web we found over the past couple of weeks: When to use i.e. in a sentence http://bit.ly/ci1mBl – The Oatmeal put together this fun, illustrated explanation of when i.e. should be...
by Erika Montgomery | Jun 2, 2010 | Marketing, Social Media
Those small business owners and entrepreneurs out there that use Twitter may find this article as interesting as we did. Hubspot viral marketing scientist Dan Zarrella spent nine months analyzing roughly 5 million tweets and 40 million retweets (symbolized with an...
by Erika Montgomery | Apr 29, 2010 | Social Media
There are a lot of different Twitter clients out there, but they aren’t all created equally. I’ve dabbled a bit with various different programs (TweetDeck, Hootsuite, etc), but my favorite to use is, without a doubt, MediaFunnel. Here are my 5 top reasons why:...