by Erika Montgomery | Mar 5, 2014 | Digital Marketing, Social Media
Are teenagers and twenty-somethings your target demographic? If so, then you definitely should be using Snapchat, whose primary users are ages 13-25, in your social media campaign to promote your brand. Snapchat is a popular social media app that allows users to send...
by Erika Montgomery | Mar 4, 2014 | Blogging Tips, Marketing, Public Relations, Social Media
I have always enjoyed the world of improv theater. Improv has made its way into businesses as a team building and strategy tool to help employees learn how to communicate with one another. The reason this works is because improv is about surrendering control and...
by Erika Montgomery | Feb 28, 2014 | Blogging Tips, Digital Marketing, Marketing, Public Relations, Social Media
Living in Seattle, I love many things, Coffee (obviously), Seahawks (12th man for life), my umbrella collection (just kidding, true Seattleites don’t use umbrellas) and Grey’s Anatomy! This medical drama is set in Seattle and has some of the most...
by Erika Montgomery | Feb 27, 2014 | Social Media
The 160-character Twitter bio has been called a “postmodern art form” by The New York Times; that’s because the bio is your introduction to the social media world. It’s a digital calling card that tells people why they might want to follow you. If you think it’s not...
by Erika Montgomery | Feb 26, 2014 | Digital Marketing, Social Media
Across the board it is pretty fun to get new social media followers. Pinterest allows you to have followers while displaying your organization along with a sense of creativity. When people want to share your “pin” or “board” on their own social media, it is totally...
by Erika Montgomery | Feb 25, 2014 | Blogging Tips, Marketing, Public Relations, Social Media
Is your brand visual? You’ve heard of Pinterest and the visual addicting epidemic it has stirred in the younger generation, but you might still be in the dark about the power it can have for your brand. Pinterest is a leader in the social media marketing world,...
