by Erika Montgomery | Feb 21, 2014 | Blogging Tips, Marketing, Public Relations, Social Media
I am planning a vacation because I am cold. Growing up in Washington State, I am more than used to the crazy weather. One second it could be snowing, the next it is sunny and then a huge thunderstorm or monsoon could hit (all within five minutes), but this winter has...
by Erika Montgomery | Feb 20, 2014 | Social Media
Last year, Instagram rolled out its social media ads to all U.S. users who are 18 and older. These ads are shown irrespective of whether you follow that brand or not. However, one of the most interesting things about these ads is that advertising on Instagram’s...
by Erika Montgomery | Feb 19, 2014 | Marketing, Social Media
Facebook is now 10 years old and it has arguably changed the world. These days most small businesses who have utilized Facebook advertising credit it with significantly helping their growth. It doesn’t matter if you personally are using Facebook or not, because your...
by Erika Montgomery | Feb 18, 2014 | Blogging Tips, Digital Marketing, Marketing, Public Relations, Social Media
While I will admit that I wasn’t much of a Scrabble player when I was younger, I was definitely sucked into the smartphone app, Words with Friends, quite quickly. The colorful Scrabble copycat has stolen much of the attention I should be devoting elsewhere but I...
by Erika Montgomery | Feb 14, 2014 | Blogging Tips, Marketing, Public Relations, Social Media
Today is Valentine’s Day, and in case you thought about miraculously forgetting that the day existed, every pink mylar grocery store display or street corner flower stand is there to remind you. I know that a lot of people (including my former self on multiple...
by Erika Montgomery | Feb 12, 2014 | Marketing, Social Media
Recently, a fan of the Dunkin’ Donuts brand got a tattoo of the company’s logo, so they decided to figure out a way to celebrate them. Jessica Gioglio, a social media manager for Dunkin’ Donuts, shared recently at SocialMedia.org’s Blowwell conference that Dunkin’...