by Erika Montgomery | Jan 6, 2020 | Social Media
Have you heard of TikTok? The first time I was asked, I thought of the Ke$ha song. Or a clock. But of course, the two words combine for a new meaning now – especially for brands that want to stay relevant with their social media strategy. What is TikTok? TikTok allows...
by Erika Montgomery | Dec 23, 2019 | Marketing, Social Media
As 2019 comes to an end, we’re almost to my favorite activity of the year: making New Year’s Resolutions. Some of you may already be busy thinking about planning your business’ branding, social media and content to start brainstorming your resolutions, but hear me...
by Erika Montgomery | Dec 16, 2019 | Blogging Tips, News
Taking the time to update your approach to blogging for 2020 will keep your strategy fresh and effective! After all, each new year brings its own set of new blogging trends as digital media and consumer preferences evolve. Updates to search engines like Google and...
by Erika Montgomery | Dec 11, 2019 | Digital Marketing, Marketing
Every marketer knows how important it is for the content in your marketing strategy to be seen by your target audience, but understanding the best methods to make that happen is not a universal skill. Just like any other aspect of business, marketing to your audience...
by Erika Montgomery | Dec 6, 2019 | Digital Marketing
This blog was originally published in Nov. 2016. Most of today’s population has at least one social media account where they connect with friends and family as well as their favorite brands. In order to reach your audience in a direct and engaging manner, it is vital...
