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Advice for Sprinkling Holiday Spirit into Your Marketing Strategy

Advice for Sprinkling Holiday Spirit into Your Marketing Strategy

by Erika Montgomery | Dec 5, 2016 | Blogging Tips, Digital Marketing, Marketing, Public Relations, Social Media

The holiday season is upon us, and with it comes a fantastic opportunity for your business to connect with its customers in a fun, new way. There’s still time to take advantage of the holidays and resonate with your audience throughout the season. Here are 13 ways to...
Asked and Answered: 9 More Facebook Marketing Questions

Asked and Answered: 9 More Facebook Marketing Questions

by Erika Montgomery | Nov 3, 2016 | Blogging Tips, Digital Marketing, Social Media

Back in August, I shared about 7 commonly asked Facebook marketing questions and offered advice for embarking upon a successful social media marketing campaign. There are many benefits of having an online presence, and no company should miss out on the value of being...
7 Terrific Public Relations Tips from the TV Show ‘White Collar’

7 Terrific Public Relations Tips from the TV Show ‘White Collar’

by Erika Montgomery | Oct 27, 2016 | Public Relations

Recently, I discovered the show White Collar on Netflix and was immediately sucked into the world of Neal Caffrey and Peter Burke. After binge-watching the entire series, I was reflecting on the development of the characters and how the show evolved and realized there...
How to Use Influencer Marketing for Social Media Success

How to Use Influencer Marketing for Social Media Success

by Erika Montgomery | Oct 13, 2016 | Marketing

When creating a social media marketing campaign, it is important to know your audience. It’s vital to know what your customers and followers like to read and like to share when they’re on your page. Last month I gave you information on what it means to go viral; these...
6 PR Takeaways from a 100th Birthday Party in the Philippines

6 PR Takeaways from a 100th Birthday Party in the Philippines

by Erika Montgomery | Oct 6, 2016 | Blogging Tips, News

Recently, I made a long international journey from Washington State to Manila, Philippines. The purpose of the trip was to celebrate my grandfather’s 100th birthday and spend time with my relatives for a family reunion, which made it all worth the combined 64 hours of...
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