by Erika Montgomery | Feb 26, 2020 | Public Relations
A version of this post originally ran May 14, 2017. “Ads are the cave art of the 21st Century.” – Marshall McLuhan, Author Are you skeptical of what you read in advertisements? If so, you’re not alone. Most consumers ignore ads or are wary of them. So much for the...
by Erika Montgomery | Jan 29, 2020 | Graphic Design
Have you realized that your business needs to hire a graphic designer? Whether it’s for a new logo design, an updated website layout or a full-on branding package, hiring a graphic designer can be intimidating. Where should you start? As a graphic designer...
by Phoebe | Jan 10, 2020 | Digital Marketing, Marketing
As a smart pooch who loves to bark, I know how important it is to be able to start a conversation! So get your followers involved and strike up an interesting discussion. Ask questions in your social media posts, and end them with a strong call to action like “comment...
by Erika Montgomery | Nov 15, 2019 | Digital Marketing, Marketing, Public Relations
I will never forget attending orientation at the college I was planning on enrolling in and realizing I didn’t really know what I wanted to specialize or major in. When I mentioned to my adviser that I really enjoy talking to people, advertising and creative...
by Erika Montgomery | Sep 9, 2019 | Social Media
With 630 million professionals and 50 percent of Americans with a college degree on the platform, LinkedIn ads are a great opportunity to reach a network of educated professionals not available on other social media platforms. LinkedIn is also rated the top social...