by Erika Montgomery | Jun 11, 2018 | Marketing
Sometimes, as a small or medium-sized business, it can feel hard to get noticed. Bigger companies have a lot of marketing resources that smaller ones don’t—especially at the beginning. Although it is true that the big guys have the upper hand financially, there are...
by Erika Montgomery | Jun 8, 2018 | Social Media
In this day and age, social media holds a value that businesses simply cannot ignore. It doesn’t matter if you run a three-person graphic art business or a 500-strong financial services company. If you’re not using social media, you’re costing your...
by Erika Montgomery | Jun 6, 2018 | Social Media
Social media advertising is incredibly important in this day and age. How can you make sure you’re managing your ads effectively? Find out in this blog post I wrote for the Small Biz Lady at SucceedAsYourOwnBoss.com. Most small business owners know a social media...
by Erika Montgomery | Jun 4, 2018 | Digital Marketing
When it comes to successful marketing strategies, did you know email marketing consistently ranks as one of the best tactics? Studies show email has a median ROI of 122 percent; this is more than four times higher than other top strategies, including social media. In...
by Erika Montgomery | Jun 1, 2018 | Marketing
Last year we brought you 3 PR tips from everyone’s favorite sitcom, The Office. Well, our obsession with Dunder Mifflin is as strong as ever, so we decided to delve back into the wisdom of our friends from Scranton. The show is surprisingly chock full of valuable...
