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Marketing Trends in 2014: New Year’s Resolutions for Business

Marketing Trends in 2014: New Year’s Resolutions for Business

by Erika Montgomery | Dec 23, 2013 | Marketing

It’s almost January 1, which for many people means it’s time to think about New Year’s resolutions. What goals do you plan to set for your business this year? As you start kicking ideas around, it might help to consider the most popular marketing...
Social Media Marketing Plan: How to Use 2013 Slang in 2014

Social Media Marketing Plan: How to Use 2013 Slang in 2014

by Erika Montgomery | Dec 21, 2013 | Marketing, Social Media

Is your social media marketing plan ready for 2014? The new vocabulary that graced the world of social media in 2013 might not have been what we were expecting, but it definitely opened the business world for new opportunities to expand their reach. While I...
Santa & Rudolph – PR Lessons from Holiday Traditions

Santa & Rudolph – PR Lessons from Holiday Traditions

by Erika Montgomery | Dec 20, 2013 | Blogging Tips, Digital Marketing, Marketing, Public Relations, Social Media

Whether it be reliving a Whoville holiday by watching The Grinch or making Grandma’s secret pie with family, traditions around the holidays vary from person to person. One family may enjoy cutting down a Christmas tree and sipping hot homemade cider while...
Instagram Direct: Tips for a Great Photo or Video Post

Instagram Direct: Tips for a Great Photo or Video Post

by Erika Montgomery | Dec 17, 2013 | Social Media

Since purchasing Instagram for $700 million, Facebook continues its trek to add new features to its abundant repertoire of social media fun and functionality. Its newest product, Instagram Direct, is no exception. The new direct messaging social media management tool...
Social Media Marketing: More Pictures (and Videos) Please!

Social Media Marketing: More Pictures (and Videos) Please!

by Erika Montgomery | Dec 16, 2013 | Social Media

My husband and I recently posted Facebook updates about our 5th wedding anniversary on each of our pages. Although we both received a fair number of likes and comments from our friends, my post saw much more interaction for a very important reason: I included a...
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