by Erika Montgomery | Sep 26, 2013 | Marketing, Social Media
Congratulations! You have started your own business and are now diving into the world of social media marketing. Worldwide data shows that 83% of those using the Internet watch videos online, 78% read blogs, 57% are members of social networks and nearly 40% subscribe...
by Erika Montgomery | Sep 25, 2013 | Business Tips, Marketing, Public Relations, Social Media
Hootsuite and Sprout Social are two wildly popular social media management tools that many small businesses are gravitating towards to assist with their online marketing efforts. Both tools offer companies a streamlined way to connect to fans and manage multiple...
by Erika Montgomery | Sep 24, 2013 | Digital Marketing, Marketing, Social Media
It seems that we can’t go a day without the words post, like, tweet or pin being heard. With social media all around us, every person is expecting to receive whatever information they may want or need via the feeds. No one wants to waste their time with a...
by Erika Montgomery | Sep 23, 2013 | Media Coverage, Public Relations, Social Media
Securing media coverage and social media marketing are often two very different components of a company’s public relations plan, but have you thought about how many similarities these two tactics have in common? Regardless of whether you’re working with...
by Erika Montgomery | Sep 21, 2013 | Blogging Tips, Marketing
If you haven’t heard about BuzzFeed, you’re not wasting enough time online. It’s kind of like a combination of reddit and Huffington Post. Viral content online will get turned into editorialized articles and then posted on BuzzFeed. For instance, all...
