by Erika Montgomery | May 3, 2021 | Marketing
One of the best things a company can do for their content marketing strategy is to create a content calendar for their business. While creating content on the fly has its advantages, and should be applied when appropriate, there are a variety of benefits to having...
by Erika Montgomery | Apr 26, 2021 | Digital Marketing, Social Media
There’s so no doubt about it, social media has become one of the most effective forms of marketing. In today’s age, individuals now have access to social media everywhere they go. One of the reasons social media marketing is so effective is because it’s a fun and...
by Erika Montgomery | Apr 24, 2021 | Social Media
Have you heard of TikTok? On the off chance you haven’t heard of it, it is a social media platform that is especially useful for brands that want to stay relevant with their social media strategy. In this episode of Two Minute Marketing Tips, I explain eight steps you...
by Erika Montgomery | Apr 21, 2021 | Social Media
What is a niche social network? A niche social network is a social media platform that focuses on a specific interest group or demographic. They are different from the popular social media platforms of Facebook, Twitter, Instagram, YouTube, LinkedIn, Snapchat and Tik...
by Erika Montgomery | Apr 19, 2021 | Public Relations
Public relations firms offer a wide variety of services, and how they can help your company succeed may differ from agency to agency. When you’re looking for a public relations company to represent your brand, you want a firm that is going to be a good fit for your...