Check Out The Latest Marketing Tips, Tricks And Insights From Our Team
Effy Says… Wake up!
Don’t sleep on the job! You need to interact and engage with your social media followers! In fact, research shows 71% of consumers who receive a quick response on social media are more likely to recommend that brand to their friends and family. Stay tuned for more of...
Video: Social Media Ad Tip
How often should you change your social media ads? Senior Director of Publicity Emily Sidley gives advice on how to keep your audience engaged in this video. https://youtu.be/KlVMBcKCKpU Want to learn more about marketing, social media, blogging, and public relations?...
What Happened to Imagination? Use This Tactic in Your Marketing
Sometimes, as a small or medium-sized business, it can feel hard to get noticed. Bigger companies have a lot of marketing resources that smaller ones don’t—especially at the beginning. Although it is true that the big guys have the upper hand financially, there are...
5 Ways Social Media Can Help You Grow Your Business
In this day and age, social media holds a value that businesses simply cannot ignore. It doesn’t matter if you run a three-person graphic art business or a 500-strong financial services company. If you're not using social media, you're costing your business an untold...
Effy Asks… How Important is Social Media for Your Business?
Effy wants to know where you’re prioritizing social media on your marketing plan. The majority of marketing professionals believe it is an important strategy to include as three-quarters of consumers use in their buying process. Don’t get left behind by your...
How Small Businesses Can Set Up Effective Social Media Ads
Social media advertising is incredibly important in this day and age. How can you make sure you’re managing your ads effectively? Find out in this blog post I wrote for the Small Biz Lady at SucceedAsYourOwnBoss.com. Most small business owners know a social media...
Everything You Need to Know About Email Marketing
When it comes to successful marketing strategies, did you know email marketing consistently ranks as one of the best tactics? Studies show email has a median ROI of 122 percent; this is more than four times higher than other top strategies, including social media. In...
3 Hilarious Marketing Tips from “The Office”
Last year we brought you 3 PR tips from everyone’s favorite sitcom, The Office. Well, our obsession with Dunder Mifflin is as strong as ever, so we decided to delve back into the wisdom of our friends from Scranton. The show is surprisingly chock full of valuable...
Effy Says… Be Creative
Use creativity to connect and grow your audience. Brands like Old Spice, Ben & Jerry’s and even Arby’s get in on the humor; tickle your funny bone with examples in this blog post. Stay tuned for more of Effy’s insight and follow her on Instagram, or connect with...
Video: What’s An Electronic Press Kit?
Do you know what an electronic press kit is? And what should you include in yours? CEO Erika Taylor Montgomery provides helpful advice in this video. Want to learn more about marketing, social media, blogging and public relations? Check out some of our other recent...
Why Your Website Needs a Strong About Page [Marketing Advice]
It's no surprise a strong website is imperative in today's economy. Research shows: 81 percent of shoppers research online prior to making big purchases 78 percent of local mobile searches result in offline purchases 71 percent of B2B researchers begin with a generic...
Content Development: What You Need to Know
Are you excited for season 5 of Arrested Development like me? With the show’s new start ahead of us and a little word association, I was inspired to share examples of content development that can help business owners like yourself. Content is the backbone of any...
How to Spotlight Your Growing Business on Social Media
Is there a way to ensure your business will take off on social media? Unfortunately, there are no definite answers. However, we do have some quick tips to make sure your company can start off on the right track. Here’s some helpful advice for using four popular social...
Effy Says… Post Consistently
Whether you post five times a week or just once, make sure it’s on the same day of the week and preferably the same time; consistency is key. Stay tuned for more of Effy’s insight and follow her on Instagram, or connect with Three Girls...
How to Write Killer Social Media Updates that Stand Out
In today’s marketing landscape, social media is a must for businesses big and small. It’s is a glorious strategy with unmatched potential that helps level the playing field, giving small and medium-sized organizations a chance to reach out and compete against the big...









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