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Social Media Campaign: Top Wins from 2013

Social Media Campaign: Top Wins from 2013

by Erika Montgomery | Dec 28, 2013 | Blogging Tips, Digital Marketing, Marketing, Public Relations, Social Media

As a publicist in my 20s, I have learned that taking advice from those older, smarter and wiser than me is not only incredibly inspirational, it saves me a lot of time and frustration. The same principle can be applied to a business’ social media campaign. There is no...
Social Media Campaign Tips to Beat Holiday Stress

Social Media Campaign Tips to Beat Holiday Stress

by Erika Montgomery | Dec 24, 2013 | Blogging Tips, Marketing, Public Relations, Social Media

It’s Christmas Eve! If you’re anything like me, you are running around gathering last minute trinkets and wrapping paper to decorate the gifts that have been sitting on your desk for a week. It’s complete chaos and doesn’t feel very festive; in...
Santa & Rudolph – PR Lessons from Holiday Traditions

Santa & Rudolph – PR Lessons from Holiday Traditions

by Erika Montgomery | Dec 20, 2013 | Blogging Tips, Digital Marketing, Marketing, Public Relations, Social Media

Whether it be reliving a Whoville holiday by watching The Grinch or making Grandma’s secret pie with family, traditions around the holidays vary from person to person. One family may enjoy cutting down a Christmas tree and sipping hot homemade cider while...
Social Networking Sites You Should Know About

Social Networking Sites You Should Know About

by Erika Montgomery | Dec 12, 2013 | Blogging Tips, Social Media

New social networking sites are popping up all over the Internet and they have a different focus than social networking sites of the past. Older social media sites such as Facebook and Twitter target everyone. Though many of them may have started with a particular...
Company Branding: 5 Ways to Re-Build the Business Wardrobe

Company Branding: 5 Ways to Re-Build the Business Wardrobe

by Erika Montgomery | Dec 3, 2013 | Blogging Tips, Marketing, Social Media

We all want to make a statement, especially when it comes to a bold business brand. Since working in telecommunications, I’ll admit that my stock of business casual attire has depleted. But while on the search for a tailored blazer, the thought of company...
Video Marketing: How to Capture Your Audience

Video Marketing: How to Capture Your Audience

by Erika Montgomery | Nov 26, 2013 | Blogging Tips, Business Tips, Digital Marketing, Marketing, Social Media

If you want to score great SEO points as well as pump out some rich and juicy content for your brand, video marketing is the way to go. But too many companies start video production with no real knowledge or unrealistic expectations. Here are a few beginner tips for a...
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