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Make It Personal: 6 Ways to Put a Face Behind Twitter

Make It Personal: 6 Ways to Put a Face Behind Twitter

by Erika Montgomery | Nov 23, 2013 | Blogging Tips, Marketing, Public Relations, Social Media

“Don’t make it personal.” People are so afraid to be upfront and personal these days. I cannot stand browsing a company page that only includes serious information about who they are and what they do. I already know this. What I want to know are the...
Social Networking Sites & SEO: 4 Mistakes to Avoid

Social Networking Sites & SEO: 4 Mistakes to Avoid

by Erika Montgomery | Nov 19, 2013 | Blogging Tips, Digital Marketing, Public Relations, Social Media

When it comes to Search Engine Optimization (SEO), everyone wants their content to show up first on social networking sites; it’s the easiest way to be seen and get those clicks that will boost your reputation as a business. What most people don’t know is...
Blog Post Ideas: 5 Ways to Cure Blog Writer’s Block

Blog Post Ideas: 5 Ways to Cure Blog Writer’s Block

by Erika Montgomery | Nov 16, 2013 | Blogging Tips, Marketing, Social Media

Do you ever struggle with creating new blog post ideas? As a publicist, I experience writer’s block much more than I care for, especially when it comes to blogging. But when the subject matter gets a little dry, it’s an excuse to get more creative and...
Business Blog: How to Tell People About It

Business Blog: How to Tell People About It

by Erika Montgomery | Nov 14, 2013 | Blogging Tips, Social Media

Congratulations! You’ve taken the first step in growing your business’ social media presence by starting your very own blog. It is a powerful marketing tool that can boost your website’s SEO, bring visitors to your website and convince potential customers that you’re...
What Web Content is Best for Your Brand? Top 5 Formats

What Web Content is Best for Your Brand? Top 5 Formats

by Erika Montgomery | Nov 12, 2013 | Blogging Tips, Marketing, Social Media

Chances are your customers are not going to look past the Internet for information about your company. More than ever it’s critical that your web content is both educational and engaging. But how do you pique your customer’s interest? Provide excellent web...
Pin It! Make Your Brand Pretty

Pin It! Make Your Brand Pretty

by Erika Montgomery | Nov 5, 2013 | Blogging Tips, Marketing, Social Media

Does your brand scream “pin it?” As children we saw images more than words and reacted to visual stimulants with greater enthusiasm than being told something. Now here I am as an adult and I still find myself drawn to visual stimulants; I like shiny and...
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