by Erika Montgomery | May 30, 2020 | Media Coverage
No matter how many press pitches you send out, reporters will always have the final say on running your content. In this episode of Two Minute Marketing Tips, CEO of Three Girls Media, Erika Taylor Montgomery, provides three tips for successfully...
by Erika Montgomery | May 20, 2020 | Media Coverage
A great public relations campaign is a successful way to achieve free publicity and a lot of buzz. Unfortunately, no matter how many pitches you send out, reporters will always have the final say on running your content. This means sometimes you...
by Erika Montgomery | Feb 27, 2020 | Media Coverage
Do you know the difference between a press release and a media advisory? In this week’s video, Erika Taylor Montgomery explains how, and when, to use a media advisory to share an upcoming company event. [getCallout...
by Erika Montgomery | Oct 4, 2019 | Business Tips, Digital Marketing, Marketing, Media Coverage, Public Relations
Social media marketing is a form of internet marketing that relies on the process of gaining traffic or attention through social media platforms like Facebook, Instagram and Twitter. By utilizing these platforms to connect with potential customers, you can build your...
by Erika Montgomery | Aug 30, 2019 | Media Coverage
Despite their similarities, a media pitch and a press release are two very different components of your press strategy. Although most people think of press releases as the bread and butter of securing media coverage in a public relations campaign, the reality is that...
by Erika Montgomery | Jun 21, 2019 | Media Coverage, Public Relations
Do you understand the difference between a press release and a media pitch, or an electronic press kit and an editorial calendar? Keep reading for a guide that shares the differences between the eight common public relations documents: Electronic Press Kits Sample...
