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Social Media & Shoes Galore – From Your Feet to Facebook

Social Media & Shoes Galore – From Your Feet to Facebook

by Erika Montgomery | Apr 11, 2014 | Marketing, Public Relations, Social Media

This week around the office we have been obsessing over each other’s shoe collections. We each have our favorites, some for comfort, some for the glam factor and others for the durability. You may be asking, “What the heck could shoes possibly have to do...
Marketing & Memes: 3 Reasons Why They Work

Marketing & Memes: 3 Reasons Why They Work

by Erika Montgomery | Apr 8, 2014 | Blogging Tips, Digital Marketing, Marketing, Public Relations, Social Media

I’ll admit it: I love memes. The playfulness and satirical humor that I can use in social media marketing thanks to these random pictures with text has made my job a lot more fun. Have you started using memes in your marketing strategy? This simple idea of...
Public Relations Lessons from a Master’s Thesis

Public Relations Lessons from a Master’s Thesis

by Erika Montgomery | Apr 4, 2014 | Marketing, Public Relations, Social Media

For the last three years I have been pursuing my Master’s Degree, and in just 5 weeks I will complete my thesis, walk across a stage and graduate with my classmates. While it will be an incredible feeling to be done, the only feelings I have right now are ones...
First Impressions: Blunders to Avoid

First Impressions: Blunders to Avoid

by Erika Montgomery | Apr 2, 2014 | Business Tips, Public Relations

You only ever get one chance to make a first impression, so it is important to make it a good one.  Some people underestimate the power of first impressions and start their interactions on a bad foot which could have been avoided. Here are 4 ways to make bad first...
How to Promote Your Business Blog on Social Media

How to Promote Your Business Blog on Social Media

by Erika Montgomery | Mar 25, 2014 | Blogging Tips, Business Tips, Digital Marketing, Marketing, Public Relations, Social Media

I love this lie told (and admitted) by Jamie Ginsberg about blogging on social media: “Start sharing your posts more!” The truth is, it’s not that simple… or is it? Blogging for your business may seem like a pointless thing; after all, what is...
Social Media Platforms – Three Mistakes & Solutions

Social Media Platforms – Three Mistakes & Solutions

by Erika Montgomery | Mar 21, 2014 | Public Relations, Social Media

We have all done it. We have messed up and made an unforeseen mistake at work, and regardless of how small or massive it is in nature, the biggest challenge is not in admitting that a mistake was made but in the recovery. In marketing, social media and public...
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