by Erika Montgomery | Mar 29, 2013 | Media Coverage, Public Relations
For small or emerging business, finding opportunities for media coverage can be a challenge to say the least. Finding a starting point is one of the hardest hurdles to clear, but with resources like Help a Reporter Out (HARO) the process is much easier. . These tips...
by Erika Montgomery | Mar 14, 2013 | Public Relations, Social Media
Public relations is all about communication. In the past, public relations communicated a message through traditional media, holding events or stunts. As digital and mobile technologies continue to transform public relations, the lines separating public relations,...
by Erika Montgomery | Mar 9, 2013 | Business Tips, Public Relations
Who knew that PowerPoint and public speaking went hand-in-hand? Steve Jobs did. The late Steve Jobs was most well known for his revolutionary work at Apple Inc. He changed the lives of millions by his work in the field of technology, and became an icon for leaders...
by Erika Montgomery | Feb 28, 2013 | Public Relations
Studies show that the very best leaders are great communicators. Leadership through communication is a skill many need to learn. It’s a good bet if you want to lead your company to success that you need to learn how to communicate with your employees. Leaders who move...
by Erika Montgomery | Feb 27, 2013 | Business Tips, Digital Marketing, Marketing, Public Relations, Social Media
LinkedIn is well known as the go-to place for entrepreneurs and business professionals looking to network and expand their connections. But recently LinkedIn has become more than a place to connect to potential job opportunities. Although this social media...
by Erika Montgomery | Feb 25, 2013 | Business Tips, Marketing, Public Relations
When was the last time you read a book? Not a book that you read for a little light reading, but one that helped educate you. It is important for business professionals to continuously gain new information about their field long after schooling has stopped, and...