by Erika Montgomery | Jan 16, 2013 | Business Tips, Marketing, Public Relations
You have worked endlessly and tirelessly to create your new service or product and now that it’s finally ready, you want to make sure it gets as much exposure as possible. Where do you go from here? How do you choose the right date to let the world know of your...
by Erika Montgomery | Jan 11, 2013 | Marketing, Public Relations, Social Media
Social media has the power to influence the masses, and in a day and age when we are constantly immersed in new and cutting edge technologies, it is important to embrace all resources that could potentially further a brand or business’ online influence....
by Erika Montgomery | Dec 20, 2012 | Marketing, Public Relations
You’ve pitched a great product, service or news about your company to the media but you’re still not getting a response. You may want to reconsider your entire approach. Perhaps your story idea isn’t focused or you’re pitching the wrong reporters. Maybe you haven’t...
by Erika Montgomery | Dec 7, 2012 | Blogging Tips, Business Tips, Public Relations, Social Media
Last week, we introduced various tools that can be used to build a brand or business online using the social media platform that known as Tumblr. This week, we will continue to familiarize you with a few more strategic practices to increase following and keep fans...
by Erika Montgomery | Nov 30, 2012 | Blogging Tips, Digital Marketing, Public Relations, Social Media
With social media platforms popping up at a very rapid rate, it can be a daunting task to try and differentiate the functional sites from the fads. Tumblr for example, is a unique micro-blogging site that also provides a social sharing function much like the popular...
by Erika Montgomery | Nov 7, 2012 | Business Tips, Marketing, Public Relations, Social Media
Is YouTube in your business strategy? According to PC World there are more than 100 million videos viewed on YouTube every single day. From these tens of thousands of viewers, a lot of them are unique visitors, which means these are first time viewers to the content...