by Erika Montgomery | Jun 6, 2014 | Digital Marketing, Social Media
Small businesses can benefit tremendously by using digital media as part of their business strategy. Maintaining a strong digital footprint online is achieved by keeping active social media accounts and updating them consistently with relevant information using...
by Erika Montgomery | Jun 5, 2014 | Business Tips, Digital Marketing, Marketing, Public Relations, Social Media
You know what’s terrifying? Lots of things, but at the moment I can only think of one. I’m about to be a father. This reality is amazing, exciting and yes – terrifying. The initial shock has worn off long enough to produce coherent thought....
by Erika Montgomery | Jun 4, 2014 | Social Media
Facebook made huge waves over the course of the New Year when it finally admitted to marketers’ worst fears: they were actively skewing a Facebook page’s reach so that free pages were seen by fewer eyes than the pages that engaged in paid marketing. Or, in...
by Erika Montgomery | Jun 3, 2014 | Blogging Tips, Public Relations, Social Media, Three Girls Media
This past weekend, my boyfriend surprised me with an amazing birthday weekend in Victoria, BC. While away, we went on an unexpected adventure around the local wineries and did some wine tasting, an activity I had never participated in before. As we received our...
by Erika Montgomery | May 30, 2014 | Social Media
Social media usage continues to rise as it spreads from tech-savvy teens to seniors with smart phones. As a result of the continuously widening social media audience, an increasing number of companies have stepped up their social media management to benefit themselves...
by Erika Montgomery | May 29, 2014 | Blogging Tips, Digital Marketing, Marketing, Social Media
The hyperlink is a potential boon for business. These blue underlined words carry a lot of weight with search engines. The trick is to use hyperlinks effectively to maximize traffic to your website or social media platform. With that in mind, here are three basic...