by Erika Montgomery | Oct 4, 2021 | Marketing, Public Relations
Do you understand the difference between a press release and a media pitch, or an electronic press kit and an editorial calendar? Keep reading for a guide that shares the differences between the eight most common public relations documents: Electronic press kits...
by Erika Montgomery | Sep 22, 2021 | Digital Marketing, Marketing
One of the most common digital marketing goals these days is to measurably increase online visibility. Whether your customers buy on your website or at your brick-and-mortar store, a strong internet presence helps consumers find, learn about and ultimately purchase...
by Erika Montgomery | Dec 9, 2020 | Marketing
One of the most common digital marketing goals these days is to measurably increase online visibility. Whether your customers buy on your website or at your brick-and-mortar store, a strong internet presence helps consumers find, learn about and ultimately purchase...
by Erika Montgomery | Nov 18, 2020 | Marketing, Public Relations
Do you understand the difference between a press release and a media pitch, or an electronic press kit and an editorial calendar? Keep reading for a guide that shares the differences between the eight most common public relations documents: Electronic press...
by Erika Montgomery | Sep 2, 2019 | Marketing, Public Relations
A version of this post was originally published in June 2017. A successful content marketing or public relations strategy requires custom content creation, attention to detail and making the most of the tools at your fingertips. Are you curious which ones are worth...