by Erika Montgomery | Jan 2, 2015 | Marketing, Social Media
Recently the marketers behind “Taken 3” held a contest on LinkedIn to generate page followers. The winner of the contest received a video on their LinkedIn page showing star Liam Neeson reading their “special skills.” Follow the success of the film’s social media...
by Erika Montgomery | Dec 12, 2014 | Public Relations
Making a resolution is a great way to kick off the New Year with a boost of motivation. While some might consider living a healthier lifestyle or cutting back on sugar, giving your public relations campaign a makeover could be a great resolution for your small...
by Erika Montgomery | Dec 10, 2014 | Marketing, Public Relations, Social Media
If you haven’t been paying attention to trending topics on social media, AHS: Coven was released on Netflix for streaming video. This third season of the anthology series follows Miss Robichaux’s Academy for Exceptional Young Ladies’ search for a new Supreme,...
by Erika Montgomery | Dec 3, 2014 | Digital Marketing, Marketing, Social Media
If you’ve never seen Let’s Make a Deal you are in for a treat. This just may be the craziest, wildest show on TV and host Wayne Brady brings the fun. While watching the game show on my holiday break I couldn’t help but find social media marketing lessons behind...
by Erika Montgomery | Nov 3, 2014 | Social Media
Using social media well takes a certain number of resources, including the time and energy to maintain your pages or the cost of hiring someone to do it for you. This leads us to two questions we often hear: What’s the ROI of social media? Is it really worth it?...