by Erika Montgomery | Sep 12, 2014 | Marketing
With a new school year kicking off, there are college students in need of products and services. Although college students might not be cash cows, they are still worth the marketing effort because chances are they (or someone they know) might need what your business...
by Erika Montgomery | Sep 3, 2014 | Blogging Tips, Marketing, Public Relations, Social Media
This is the first week in September which means school has started, football season is beginning and summer is almost officially over. As we transition into fall we are leaving behind sunny days, shorts and flip flops, and the constant need for sunglasses. Though the...
by Erika Montgomery | Sep 1, 2014 | Social Media
Is Instagram part of your company’s marketing strategy? If so, here’s something you’ll probably be excited to hear: the company is rolling out new social media analytics tools soon! Instagram’s blog explains three new areas of social media analytics, in addition to...
by Erika Montgomery | Aug 29, 2014 | Blogging Tips, Digital Marketing, Marketing, Public Relations, Social Media
Having a comprehensive marketing plan for your small business is important. While great advertising is key, so are public relations and social media. In this post we share some basic principals of social media management that can help you be strategic, and most...
by Erika Montgomery | Aug 27, 2014 | Blogging Tips, Marketing, Public Relations, Social Media
Getting user engagement on social media seems like a fairly easy feat, right? You are creating amazing content, linking blog posts into your social media accounts and you’re posting regularly. But for some reason, you don’t seem to be getting many likes, favorites or...