by Erika Montgomery | Sep 19, 2014 | Blogging Tips, Digital Marketing, Marketing, Public Relations, Social Media
Just ten years ago, cell phones with built-in cameras were the latest in cutting edge technology. As the world awaits the debut of the newest iPhone 6, it’s clear that people fell in love with multipurpose phones and never looked back. Mobile marketing is essential to...
by Erika Montgomery | Aug 4, 2014 | Digital Marketing, Social Media
Social media management continues to prove an effective marketing strategy for companies, both large and small. A new study shows that, while a higher percentage of users check their social media accounts from the computer (64%), those checking from their mobile...
by Erika Montgomery | Jul 27, 2013 | Digital Marketing
Mobile marketing goes deeper than a business telling customers to “like us on Facebook” or “follow us on Twitter.” As a consumer, if a site does not have responsive web design that’s easy to navigate on my iPhone, I’m going to pass...
by Erika Montgomery | May 4, 2013 | Business Tips, Digital Marketing
In the world of small businesses, mobile marketing can be an effective way to grow a company. There are currently over 110 million people in the United States that own a smartphone. This means that your business has 110 million opportunities to make an impact on...
by Erika Montgomery | Dec 13, 2012 | Digital Marketing, Marketing, Social Media
2012 is coming to an end and 2013 is just a few weeks away, so it’s time to start thinking about how you want your business’ social media marketing strategy to go next year. While much of it may be similar to last year’s strategy, social media is constantly changing...