by Erika Montgomery | Jul 27, 2013 | Digital Marketing
Mobile marketing goes deeper than a business telling customers to “like us on Facebook” or “follow us on Twitter.” As a consumer, if a site does not have responsive web design that’s easy to navigate on my iPhone, I’m going to pass...
by Erika Montgomery | May 3, 2013 | Business Tips, Social Media
Social media is all around us. New networks pop up every day and continually consume our smartphones, tablets and laptops. Social media networks like Twitter and Facebook are constantly evolving and expanding the ways in which consumers, fans and followers find...
by Erika Montgomery | Mar 1, 2013 | Business Tips, Marketing, Social Media
Last week we introduced two of the five social media marketing tips and tricks for improving your online presence and encouraging better fan engagement. We discussed the importance of scheduling and that consistency in a posting is essential. This week, we delve into...
by Erika Montgomery | Feb 15, 2013 | Blogging Tips, Business Tips, Digital Marketing, Marketing, Public Relations
As you talk to other business owners about creating a website, blog or both, someone will probably recommend you take a look at WordPress. What is it? WordPress is a free and open source blogging tool and content management system that allows user customization and...
by Erika Montgomery | Sep 27, 2012 | Blogging Tips, Social Media
Everyone is looking for a magic formula to make their brand’s social media content go viral. The truth is there is no magic formula. A business can’t force their content to become viral no matter how much they try. However, with a little luck and some good research...