3 Social Media Marketing Lessons from The Maze Runner

Warning: Contains Spoilers

I don’t see a lot of box-office hits in movie theaters, but last week I went and saw The Maze Runner. I hadn’t had a chance to read the book, but once the film was over, I knew this book was the next on my list. The movie had all of the elements of a great story: suspense, drama, nonstop action and a cliffhanger ending! All of these elements are great for public relations campaigns, especially social media marketing.


Photo Courtesy of: F▲IL

The story centers on a group of boys who are inexplicably trapped in the idyllic center of an enormous maze that opens each day and closes each night. It is filled with dangers and none of the characters knows why or how they got there. The main character, Thomas, drives the story with his arrival by shaking things up and entering the maze. Here are 3 social media marketing lessons I learned from watching The Maze Runner. Continue reading

3 Marketing Lessons from Lena Dunham

Marketing lessons learned from Lena Dunham

Marketing lessons learned from Lena Dunham

On Saturday, October 18th I had the wonderful opportunity to go to Lena Dunham’s book tour for her memoire, Not That Kind Of Girl. I was so excited to see her! Not only am I a fan of her television show, Girls, but I also really enjoyed her flick, Tiny Furniture. I’ve always felt that she has a grasp on my generation – the good, the bad and the ugly. Through waiting in anticipation for her to appear and watching her performance, I discovered three parallels to marketing and customer relations.

3 Marketing Lessons from Lena Dunham

Continue reading

A Guide to Punctuation and Grammar Rules: 3 Common Mistakes

We all learned basic punctuation and grammar rules in grade school, but years of speaking and listening to the English language as it changes and grows can have an effect on your writing. Written language morphs less quickly than spoken language, so sometimes the two can contradict each other. New words and slang terms can cloud our basic understanding of punctuation and grammar. It is important for businesses to communicate clearly with the public and this includes all written communication, both in print and online. Here are 3 punctuation and grammar rules that are commonly broken, and how to correct them.


Photo Courtesy of: Graham Seaman

3 Commonly-Broken Punctuation and Grammar Rules

  1. A Misused Apostrophe

The apostrophe seems to trip people up consistently. The rule here is simple: to make words plural, add the letter “s” and you don’t need an apostrophe. You do need to add an apostrophe when using a possessive word. For example, you can say “Our family’s car.” You also need an apostrophe when creating a conjunction like, “He’s alright.” Here’s where you don’t need to use an apostrophe: in dates, times or to make abbreviations or acronyms plural.

  1. Using “They” and “Their” to Describe People

A common grammar mistake is using the words “they” or “their” to describe people. If you use one plural word, then all the words in the sentence must also be in plural form. It is best to use “his or her” in place of “they” or “their.” You can sometimes cut out the need for these words entirely, by just saying, “Everyone must eat lunch,” in place of, “Everyone must eat their lunch.” The ownership of the word is usually implied by the subject.

  1. Punctuation and Quotation Marks

People commonly use quotation marks to show emphasis on certain words, which is incorrect. Only use quotation marks to denote words that were quoted by a person, or words for which the meaning is unclear or exaggerated. Punctuation should also always be inside the quotation marks, not outside.

Using proper punctuation and grammar rules can be a challenge, but if you write consistently and correctly, they will soon become second nature. Even though you want to write conversationally for your audience, it is important to use proper punctuation and grammar and not slang or colloquial lingo. If you need more writing tips, check out the Three Girls Media blog today!


Special Offer: Complimentary Consultation

Three Girls Media, Inc. is a public relations and social media management agency founded in the heart of California’s Silicon Valley with a team in the Seattle area. We love working with small and emerging companies across the nation to raise their brand awareness and name

recognition. We offer a complimentary 30-minute phone consultation with our CEO and can answer your questions and discuss your specific marketing needs.

Call 408-218-2391 or Contact us today to arrange yours!

My Hope Chest: Making a Real Difference for Survivors

Take action this month with My Hope Chest!

Take action this month with My Hope Chest!

By now, you’re probably well aware that it’s Breast Cancer Awareness month. But is your support really making a difference? Most people are already know how common breast cancer is and have even fought it themselves or know someone that did. So what should we be aware of this month? I say we should raise awareness for a way we can take ACTION!

At Three Girls Media, one way we’re proud to take action to help the breast cancer cause year-round is by supporting My Hope Chest. This national non-profit is the only one in the country that focuses on reconstructive surgery for uninsured and underinsured breast cancer survivors. Continue reading

3 Tips for Repurposing Content

Follow these tips for repurposing content.

Follow these tips for repurposing content.

Trying to market your business online? The best digital marketing strategies include updating social media accounts daily, writing blog posts once a week, distributing e-newsletters once a month and more. Feeling overwhelmed? Good news: there’s a way to make creating all that content easier; it comes down to repurposing what you’ve already got.

Repurposing content is an important part of your digital marketing strategy. In addition to making you more efficient, it can help you keep your company’s branding and messages consistent.

3 Tips for Repurposing Content

Here are 3 tips for repurposing your various types of content. Continue reading