Social Media Marketing Lessons from Taylor Swift

3G.Blog.IMAGE.TaylorSwift.11.07.2014When she isn’t shaking off the haters and players, Taylor Swift is busy being a social media marketing guru. From hashtags to celebratory videos, Taylor continues to fuel her successful career by marketing through social media. Give your marketing plan for your small business a boost with these tips from Taylor Swift and how she used top social media sites to become an icon! Continue reading

Reputation Management

How do you “Shake it Off?”

How do you “Shake it Off?”

If you haven’t heard, Taylor Swift released her new album, 1989, this Monday. You may or may not like her, but chances are you’ve seen her on a talk show or at least heard her single, “Shake If Off.” While not a particularly deep song, this song proves to be an anthem for young fans who are letting go of the haters and negativity. Whether you’re 15 years old or have 15 years in the business, you may have experienced your share of hard times and bullies. Let’s take a second and learn a few lessons from Ms. Swift’s lyrics.

3 Lessons From Shake It Off
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Pitch Perfect: Tips for Sending Pitches to Journalists

3G.Blog.IMAGE.PitchPerfect.10.24.2014Developing and distributing the perfect press release and/or pitch is vital to securing media coverage. From creating successful media lists to following up with sample requests, having a solid editorial media campaign is possible with a great press release that captures attention when sending pitches to journalists. Check out these tips to make your next media pitch perfect! Continue reading

4 Social Media Mistakes

3G.Blog.IMAGE.SocialMedia.10.17.2014

Social media is a great way to boost your company’s branding. With platforms such as Facebook, Instagram and Twitter gaining more popularity than ever, it can be easy to have a few errors that prevent you from having success. Be sure to avoid these common social media mistakes and you’ll be a hashtag rock star in no time!

4 Social Media Mistakes to Avoid  Continue reading

5 Common Blogging Mistakes

Avoid these common blogging mistakes.

Managing a blog can be a rewarding professional experience. The ability to share news, photos and opinions in one place is one of the greatest technological advances in the public relations industry to date. Whether you’re a successful internationally-known fashion blogger or a stay-at-home mother sharing recipes and parenting tips, chances are there’s been a bump or two in the road of your blogging journey.

5 Mistakes Bloggers Make (And How to Avoid Them) Continue reading