by Erika Montgomery | May 15, 2015 | Marketing, Social Media
Marketing your small business on Facebook is one of the most important tactics you have for getting your name out there. Many consumers will move on to similar businesses or products if your Facebook profile is not sufficient in providing information and being easily...
by Erika Montgomery | May 14, 2015 | Blogging Tips, Public Relations
I recently started watching the TV show ‘New Girl,’ and after enjoying nearly every season on Netflix, I found a few PR lessons I can apply to future public relations work. The show follows the adventures of Jess, a young schoolteacher who was recently dumped and...
by Erika Montgomery | May 12, 2015 | Blogging Tips
We recently shared an article about using Pinterest for business and the ability to take advantage of its new advertising feature, promoted pins. After testing the program with a few select advertisers, Pinterest found sponsored pins preformed the same or better than...
by Erika Montgomery | May 11, 2015 | Media Coverage, Public Relations
Do you want to see your company’s name in the media, but aren’t sure how to make it happen? The good news is there’s a fantastic FREE resource for you: Help A Reporter Out (HARO). It’s a simple concept: Journalists post specific queries about articles, books or other...
by Erika Montgomery | May 8, 2015 | Social Media
On Wednesday, May 6th, I had the giddy joy of seeing the New Kids on the Block at the Tacoma Dome for The Main Event tour. Once I added my new program to my collection, I realized that this was my 5th time seeing them since they got back together in 2008. After...