by Erika Montgomery | Jun 18, 2014 | Public Relations
Like everyone else in the world, once I started watching House of Cards, I could not stop. Every ounce of my free time was devoted to Mr. Frank Underwood and his Congressional schemes. The more I watched him play chess with the White House, the more I found his...
by Erika Montgomery | Jun 17, 2014 | Blogging Tips, Marketing, Public Relations
Ever since February, I have been spending nearly every weekend at my boyfriend’s cabin remodeling. When a pipe burst on Valentine’s Day weekend, a $12,000 insurance claim quickly turned into a complete remodeling of the entire cabin, including new windows,...
by Erika Montgomery | Jun 14, 2014 | Marketing
The 21st century is now aggressively ushering in the Internet age. One retail company after another has realized just how much e-commerce can help their business models, no matter what that business model might be. Companies that have best taken advantage of this new...
by Erika Montgomery | Jun 13, 2014 | Digital Marketing, Social Media
Despite the name, owning and operating a small business is no small task. Many small business owners find themselves taking on many roles such as human resources, accounting and social media management – just to name a few. The rise of digital marketing has...
by Erika Montgomery | Jun 12, 2014 | Blogging Tips, Business Tips, Digital Marketing, Marketing, Social Media
In the 1980s, Head and Shoulders ran a popular ad campaign with the memorable tag line, “You never get a second chance to make a first impression.” Turns out, the folks behind the anti-dandruff shampoo were onto something. Research shows people make first...
