by Erika Montgomery | Jul 17, 2013 | Marketing
Social media is a rich pool, out of which you can fish what is being said about your brand by your clients, potential customers, partners or anyone else from the industry. Monitoring keywords is an excellent way to continuously discover such conversations online. It...
by Erika Montgomery | Jul 16, 2013 | Digital Marketing, Marketing, Public Relations, Social Media
The hashtag revolution continues in its most recent invasion of Google+ territory. In an attempt to increase SEO points and make posts more relevant via the infamous hashtag, Google+ has also implemented a few non-Twitter-like features to make it more user friendly....
by Erika Montgomery | Jul 15, 2013 | Public Relations
What comes to mind when you hear the words “public relations” or “PR”? For a lot of small business owners, they think of media spokespeople, public relations crises and costly PR agency fees. But the truth is, there are a lot of PR services...
by Erika Montgomery | Jul 13, 2013 | Social Media
For years, your LinkedIn profile has been one of the most vital online tools for networking with colleagues and potential employees. But with the prime features of LinkedIn Premium, our favorite social network just got even more ideal. InMail is a staple of LinkedIn...
by Erika Montgomery | Jul 11, 2013 | Business Tips, Digital Marketing, Marketing, Social Media
Business professionals are always looking for ways to hit their goals, and for many it boils down to one major theme: generating leads that ultimately drive new business. Twitter has launched a new way for a business to reach those goals through their Lead Generation...
