by Erika Montgomery | Dec 20, 2021 | Business Tips, Marketing, Public Relations
Bill Gates once said, “If I was down to my last dollar, I would spend it on public relations.” If you’re not working in or adjacent to the public relations industry, this quote by the iconic business magnate and co-founder of Microsoft might puzzle you. Isn’t public...
by Erika Montgomery | Dec 15, 2021 | Marketing, Social Media
From Monday Motivation to Friday Fun Day, social media trends get consumers talking. Inserting yourself into the conversation is a fantastic way to drive traffic to your site, build brand awareness and gain new followers. While there are many ways to connect with your...
by Erika Montgomery | Dec 13, 2021 | Marketing, Social Media, Three Girls Media
Crafting effective content marketing copy is the goal of every marketer. There are a vast number of details that contribute to the creation of the perfect piece including making sure it reflects brand guidelines, reaches the target audience and uses the correct voice...
by Erika Montgomery | Dec 8, 2021 | Business Tips, Social Media
How do you know what to look for in a social media management firm? According to HubSpot, 94% of marketers use social media. Given that statistic, it’s not surprising that many companies are ready to invest in social channels as a way to reach consumers. However, many...
by Erika Montgomery | Dec 6, 2021 | Marketing, Social Media
Influencer marketing has been on the rise in the online marketing world and continues to gain traction. Yet there are people who still don’t fully understand what it means and how it could benefit your business. Let’s start with the basics. What Are Influencers? An...
