by Erika Montgomery | Nov 28, 2013 | Marketing, Social Media
If you’re planning a conference, trade show or corporate event, you should think about implementing social media into it. We all know that social media is a great way to get the word out about your business. However, it’s also a great way to keep people engaged and...
by Erika Montgomery | Nov 26, 2013 | Blogging Tips, Business Tips, Digital Marketing, Marketing, Social Media
If you want to score great SEO points as well as pump out some rich and juicy content for your brand, video marketing is the way to go. But too many companies start video production with no real knowledge or unrealistic expectations. Here are a few beginner tips for a...
by Erika Montgomery | Nov 23, 2013 | Blogging Tips, Marketing, Public Relations, Social Media
“Don’t make it personal.” People are so afraid to be upfront and personal these days. I cannot stand browsing a company page that only includes serious information about who they are and what they do. I already know this. What I want to know are the...
by Erika Montgomery | Nov 22, 2013 | Marketing, Public Relations, Social Media
There are an abundance of social media sites that are currently in use by marketing professionals, but what sets each platform apart from others is determined by the value found through the consistent use of each social media site. By now, I have expressed my love for...
by Erika Montgomery | Nov 19, 2013 | Blogging Tips, Digital Marketing, Public Relations, Social Media
When it comes to Search Engine Optimization (SEO), everyone wants their content to show up first on social networking sites; it’s the easiest way to be seen and get those clicks that will boost your reputation as a business. What most people don’t know is...
by Erika Montgomery | Nov 16, 2013 | Blogging Tips, Marketing, Social Media
Do you ever struggle with creating new blog post ideas? As a publicist, I experience writer’s block much more than I care for, especially when it comes to blogging. But when the subject matter gets a little dry, it’s an excuse to get more creative and...
