by Erika Montgomery | Oct 25, 2013 | Social Media
LinkedIn can be a rich resource for professionals looking to connect with various colleagues, keep up with company updates and stay current with relevant industry trends. The proper usage of a LinkedIn company page can result in endless opportunities, improved SEO...
by Erika Montgomery | Oct 24, 2013 | Social Media
We’ve all heard it over and over again: social media is important to your brand’s marketing strategy. So, you’ve decided to jump on the social media bandwagon and implement as many social media aspects into your business’ marketing strategy as possible. However, it...
by Erika Montgomery | Oct 23, 2013 | Digital Marketing, Marketing, Public Relations, Social Media
Whether your small business is beginning its venture into social media or diving into creating your first full-scale strategy, it is important to secure your brand and product names across all social media platforms. This step is almost as important as choosing the...
by Erika Montgomery | Oct 22, 2013 | Blogging Tips, Digital Marketing, Public Relations, Social Media
What is the point of social networking sites? So often we forget the key word, social, when referring to big names such as Facebook, Twitter or Pinterest. Almost one-fifth of the world is strolling around on all major social networking sites, but only a portion of...
by Erika Montgomery | Oct 18, 2013 | Business Tips, Marketing, Public Relations, Social Media
For the last few weeks, a story has been circulating the web about a man who used his girlfriend’s Pinterest account to plan her dream wedding. Ryan Leak, a man now being referred to by many as “Groom of The Year” took months to secretly plan his...
by Erika Montgomery | Oct 16, 2013 | Marketing, Public Relations, Social Media
A social media strategy can begin to lose its momentum after some time. Although you may try to tweak your content to engage your followers, little changes to your social media updates won’t suffice; and eventually your analytic graphs will likely begin to flat line....