by Erika Montgomery | Jul 29, 2013 | Business Tips, Public Relations, Social Media
This post is a continuation of our Platform Profile series. Last week we discussed basic etiquette a person should practice on LinkedIn. Now it’s time to dive into a bit of uncharted territory: LinkedIn groups. Like any new kid would feel in an unknown place,...
by Erika Montgomery | Jul 27, 2013 | Digital Marketing, Marketing, Public Relations, Social Media
In part two of this three part series, we continued discussing the creative marketing strategies of small business owners in relation to the YouTube social media platform. So far, we have introduced six steps that small business leaders can take to grow their brand...
by Erika Montgomery | Jul 25, 2013 | Social Media
Pinterest is continuously expanding their functions for business, including creating business accounts and helping business get more use out of the fastest-growing social media platform. This May, Pinterest introduced a new feature called Rich Pins that allow...
by Erika Montgomery | Jul 23, 2013 | Business Tips, Digital Marketing, Marketing, Public Relations, Social Media
The professional world of LinkedIn has brought up many etiquette issues. It’s a bit confusing where humor and sarcasm have their place among connections, but it’s important to remember that it’s still social media under the reign of King Content and...
by Erika Montgomery | Jul 21, 2013 | Digital Marketing, Marketing, Public Relations, Social Media
In part one of our multi-post series, we discussed the importance of social media in the creative marketing strategies of small businesses. We introduced the first three steps that small businesses could take to gain better understanding and control of the YouTube...
by Erika Montgomery | Jul 18, 2013 | Marketing, Social Media
Last week, we discussed what Twitter’s Lead Generation Cards are; this week we have a few tips to help you work with them better. One of the key benefits of Twitter’s Lead Generation Card is the potential for improved conversation rates with its ability to use images...
