by Erika Montgomery | Aug 9, 2013 | Public Relations, Social Media
Social media marketing is an essential part of online reputation management and business growth, but can be a challenge to understand. We know that as a business owner, it can be intimidating to begin online outreach and for that reason, we have developed 5...
by Erika Montgomery | Aug 8, 2013 | Marketing, Social Media
Content has become king in the marketing world and rich media has become its queen. As quality imagery and video pick up speed and influence, Instagram has stepped in as an essential tool for visual branding and communication. But Instagram lacks some indispensable...
by Erika Montgomery | Aug 7, 2013 | Blogging Tips, Marketing, Social Media
Social media audiences are listening to what your company is saying, but what voice are they hearing? Whether your company’s culture is business casual or suit and tie required, your social media content should express your organization’s personality. Social media...
by Erika Montgomery | Aug 6, 2013 | Business Tips, Marketing, Public Relations, Social Media
This is a continuation of our Social Media Platform Profile series. You’ve set up a LinkedIn profile. Your picture shows off that 1,000-watt smile, your work history is solid and you’ve even been endorsed for a couple skills by various connections. Now...
by Erika Montgomery | Aug 3, 2013 | Digital Marketing, Social Media
Tapping into the power of Internet culture can improve your social media marketing and customer engagement. For those of you unfamiliar with Internet culture, it’s time to get acquainted. As customer engagement with businesses continues to grow predominately...
by Erika Montgomery | Aug 1, 2013 | Social Media
We have all heard of personal LinkedIn profiles for your social media strategy, but did you know LinkedIn now offers company pages to help your professional network too? LinkedIn is becoming significantly more than just a recruiting tool. It’s becoming a major source...
