Check Out The Latest Marketing Tips, Tricks And Insights From Our Team
A Guide to Punctuation and Grammar Rules: 3 Common Mistakes
We all learned basic punctuation and grammar rules in grade school, but years of speaking and listening to the English language as it changes and grows can have an effect on your writing. Written language morphs less quickly than spoken language, so sometimes the two...
My Hope Chest: Making a Real Difference for Survivors
By now, you’re probably well aware that it’s Breast Cancer Awareness month. But is your support really making a difference? Most people are already know how common breast cancer is and have even fought it themselves or know someone that did. So what should we be aware...
4 Social Media Mistakes
Social media is a great way to boost your company’s branding. With platforms such as Facebook, Instagram and Twitter gaining more popularity than ever, it can be easy to have a few errors that prevent you from having success. Be sure to avoid these common social media...
Social Media and Crisis Communications: 3 Things to Remember
An Amber Alert in Washington this week swept across media outlets like a storm, swapping regular content and commercials with a recorded message alerting all citizens to be on the lookout. Within minutes, thousands of people heard the alert and it was spreading across...
Social Media Management: 3 Lessons from Clam Digging
This past weekend I took part in the first clam dig of the season. My dad and I went down to Pacific Beach near Ocean Shores to participate in the much anticipated events. During this two day, rain filled adventure, I not only learned how to find and hunt for clams,...
Fairy Tales and Public Relations
I have always loved reading fairy tales. They have all the ingredients of a captivating story: action and drama, goals and adventures, conflict and resolution. Fairy tales draw us in and allow us to live in an alternate world, side-by-side with the heroes and heroines...
6 Social Media Marketing Lessons from the San Francisco Giants
As someone who grew up in Silicon Valley and enjoys baseball, it’s no surprise I’m a San Francisco Giants fan. However, living in Washington it can be hard to feel connected to my team. The main way I stay connected (especially during the playoffs!) is through social...
4 Tips to Increase Blog Traffic
Blogging can be a powerful way for you and your business to get your name out there. Having fresh content on your blog allows your company’s page to become interactive instead of a static hub of information. Blogging can also improve your search engine optimization,...
3 Reasons to Use Twitter for your Small Business
One of the most popular social media platforms is Twitter. This 140 character limit siteallows for users to send out updates and communicate with others they follow or want to share with. Outside of personal accounts, Twitter has become an essential tool for...
Three Places to Market Yourself
Marketing yourself can be extremely valuable to set yourself and your brand apart from the competition. There is a distinct formula to networking, which includes a greeting or a spark to start the conversation, introductions and the closing call to action to see if...
3 Public Relations Lessons From Gilmore Girls
Last week Netflix added a bunch of new movies and TV shows including one of my favorites: Gilmore Girls. I’ve lost count of how many times I’ve watched this show, and I even own the entire series on DVD, yet I found myself finding it on Netflix, adding it to my queue...
Clients in the News
Can you believe it’s already October? Here’s the latest and greatest media coverage we’ve secured for our clients recently: Media Outlet: Golf Vacations Magazine Client: Extra Caddy From the Article: "An avid golfer from the Seattle area, Mancinelli has...
Social Media & Britney Spears
With her longstanding conservatorship still in place, Britney Spears has taken a unique approach to announcing her freedom to express herself using social media. While her handlers might monitor her interviews, performances and other professional work, the Queen of...
3 Marketing Lessons from George Clooney’s Wedding
In case you haven’t heard, George Clooney got married (…sorry grandma)! While the world’s most handsome bachelor is now officially off the market, his wedding to Amal Alamuddin has been covered by most every media outlet onthe planet and every picture has been...
Social Media Sites: The Most Popular Platforms – Part 2
These past few weeks I’ve been going over how to use social media for your business. Last week I shared general tips and tricks for Facebook, Google+ and Twitter, but there are three more social media sites worth taking a look at: LinkedIn, Pinterest and Instagram....