by Erika Montgomery | Jul 17, 2015 | Social Media
Writing relevant and timely social media posts is essential for having a rich and lively business page. When customers and fans see an update that they like and have an opinion about, they are more likely to comment and share. One way to stay current on trends is to...
by Erika Montgomery | Jan 2, 2015 | Marketing, Social Media
Recently the marketers behind “Taken 3” held a contest on LinkedIn to generate page followers. The winner of the contest received a video on their LinkedIn page showing star Liam Neeson reading their “special skills.” Follow the success of the film’s social media...
by Erika Montgomery | Oct 24, 2014 | Blogging Tips, Digital Marketing, Marketing, Public Relations, Social Media
Developing and distributing the perfect press release and/or pitch is vital to securing media coverage. From creating successful media lists to following up with sample requests, having a solid editorial media campaign is possible with a great press release that...
by Erika Montgomery | Oct 21, 2014 | Blogging Tips
We all learned basic punctuation and grammar rules in grade school, but years of speaking and listening to the English language as it changes and grows can have an effect on your writing. Written language morphs less quickly than spoken language, so sometimes the two...
by Erika Montgomery | Sep 17, 2014 | Blogging Tips, Marketing
Writing blog posts is one of the most effective and useful ways to show readers the content you are working on and possibly how you can help them. Establishing a consistent readership is great for your site, but how can you improve your blog posts? By tagging them....