Check Out The Latest Marketing Tips, Tricks And Insights From Our Team
Gym Memberships and Marketing
It is January again, which means many people have just bought gym memberships, excited for results from their New Year’s resolutions. I have also recently begun frequenting the gym with more regularity when it dawned on me how similar going to the gym is to social...
Content Writing: 4 Ways to Have Better Content Without Writing
The phrase, "create more content," has passed through many ears and the pressure to perfect your content writing skills seems higher than ever. But I'll let you in on a little secret: Not all content is written. It's not all words and cleverness. In fact, the best...
Fan Base Marketing Lessons from the 12th Man
Being born and raised in the Seattle area, I am a loud and proud member of the 12th man fan base supporting our Seattle Seahawks, and with the NFC Championship game being held right here in the Emerald city this weekend, there is plenty for us to reflect upon. While I...
Search Engine Optimization: What Beginners Need To Know
Search Engine Optimization (SEO) can be overwhelming and daunting to understand. There is so much information coming out daily about SEO that even so-called experts don’t know half of what they’re supposed to know. However, all of that said, SEO is the key to driving...
Twitter following: Is Yours the Right Fit?
2013 was a big year for social media marketing, and 2014 is expected to be even bigger. Twitter is one of the biggest players in social media marketing, and finding your correct Twitter followers can help catapult the success of your company. Large companies attract...
Video Content Management: 4 Mistakes You’re Making
How are your content management skills? If you're keeping up with 2014 social media trends then you know that video content on your website is a big key to success this year. But did you get a little too excited with your videos? Posting videos online just for the...
Marketing Strategies from Netflix
I have a confession to make that doesn't sound like it has anything to do with marketing strategies at first. After I put my daughter to bed at night, I binge on TV shows thanks to Netflix's instant streaming. For hours I sit there, working my way through one show at...
Disneyland Park – 3 Marketing Lessons from the Magic Kingdom
I don't know about you, but I love all things Disney; and with an upcoming visit to Disneyland on my personal to do list, I started thinking of all the things I admire about the company both personally and professionally. In this blog post, I highlight three lessons...
Social Media Marketing Mistakes Your Business Should Avoid
Social media can be a powerful marketing tool, and business branding through social media can also be a very cost-efficient strategy, especially for small businesses. When developing a social media marketing strategy it is natural that some mistakes will be made....
3 Tips on How to Increase Website Traffic
Does your business have a website? Being that the year is 2014, your website should be a carefully maintained and manicured asset of your company, because if it isn't, you can say goodbye to a lot of your customers. Which brings us to the question of the day: How do...
Clients in the News
Happy New Year! Here’s some of the latest and greatest media coverage we secured for our clients at the end of 2013: Media Outlet: Essence.com Client: Adam & Eve From the article: "This waterproof vibrator from Adam and Eve ($29.95) that you can share will be...
Content Marketing Strategy Lessons from Saving Mr. Banks
If you haven't had a chance to see Saving Mr. Banks yet, I highly recommend it. As someone that grew up watching and singing along with Mary Poppins, I loved discovering the story behind the movie: what events inspired this magical nanny's creation, how Disney...
Social Media Strategy: How to Jumpstart Pinterest in the New Year
The holidays are over, making this is good time to start rethinking your brand awareness and social media strategy for the New Year. If your company hasn’t considered including Pinterest in this year’s social media strategy, you should. It’s a popular destination for...
What New Year’s Eve Can Teach You about Social Media Marketing
As I was making my New Year’s Eve plans, I was surprised by what social media marketing and this holiday have in common. As a time to start anew, here are three lessons you can use to inspire your social media campaign this coming New Year. 1. New Year’s Eve Party ...
Small Business Marketing: Getting Back to Basics
This time of year lends itself to self-examination and evaluation. How has your small business marketing been going? Have you achieved the goals you set for yourself last year? How can you make sure your email marketing, blogging, social media management and media...