by Erika Montgomery | Apr 5, 2013 | Marketing, Media Coverage, Public Relations
Appreciation is something that helps build and strengthen business and colleague relationships. Thank you notes are a way of showing gratitude for professional services, and as a business owner, maintaining positive relationships with your clientele, colleagues and...
by Erika Montgomery | Nov 1, 2012 | Marketing, Social Media
Social media has become the preferred way for customers to connect with big and small business. One of the key benefits of social media is its ability to get people to not only take notice in your business, but to also drive sales to your business. The concept is...
by Erika Montgomery | Oct 31, 2011 | Marketing, Media Coverage, Public Relations
There are a lot of misconceptions when it comes to PR (Public Relations). As a PR pro, I frequently talk to people who have no idea what I do. Some think it’s all about press releases, others assume I write ads. Here is the truth about 4 PR Myths I hear all the time:...
by Erika Montgomery | Jun 28, 2011 | Business Tips, Marketing, Public Relations
We’ve said it before: Being nice can set you apart. I was recently reminded of this again thanks to one of our client’s blog posts. Tony Quintong of Securieon posted an article on his site about one rule to live by in business: Treat others as you would want to be...
by Erika Montgomery | Aug 17, 2010 | Digital Marketing, Marketing, Public Relations
Writing to sell is different from any other kind of writing. Rather than just presenting facts, your goal is to persuade and motivate. Mary Cantando has compiled this terrific list of tips for how to go about writing when you want to close a sale. Look at your...